Pets have way better smell and taste than us. You can put a drop of some med in a pound of Fancy Feast and they won't touch it.
My best friend is a vet tech and he says that the struggle of owners trying to give meds to their pets is very real and is wondering the same thing about the industry seemingly being totally oblivious to the fact that this is a gold mine opportunity.
I would personally pay a premium for this.
Pill pockets don't always work, and owners are sent home with meds that they struggle to administer because not everyone is a vet that can do it in 3 seconds.
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from Pets https://www.reddit.com/r/Pets/comments/pfdqzx/why_arent_there_companies_that_make_pet_meds/
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